When you have a side hustle that you are passionate about, the next step toward success is a website, it can be frustrating waiting to save up thousands of dollars for a website designer. However, how much it costs to build a website is no longer a factor that holds businesses back. In this article, we are going to talk about how to build a cost-efficient website for your side hustle and you don’t need a web designer.
What Does Your Side Hustle Site Need?
Before you get started on building your website, you need to figure out what you need. There is no need to go through extra trouble building features into your website that you don’t need. For instance, if you won’t be selling products online, there is no need to set up an ecommerce store. On the other hand, if you need to sell products and ship them then an ecommerce site might be exactly what you need, and there are plenty of options available for you to create a site for ecommerce.
You may be wondering if you website needs a blog as well. For SEO and marketing, every website should have a blog. Make sure you put that in your site design.
Some other things you might want to have are a forum for creating community, or if you want to monetize that community, you may want to build a membership site.
If you want to avoid expensive designs and developers and do everything on your own then WordPress is a great pick. WordPress has been around for years and is free to use to anyone online. This open source CMS allows you to get your website online by a few simple clicks of a button once you have it installed on your hosting and have your domain set up.
WordPress is trusted by many small businesses as their CMS of choice. It is an easy to use and beginner friendly option that can allow you to create a site even when you don’t have any coding knowledge. If you want to be able to customize your site but not have to learn html and css then you should look into page builder plugins for WordPress. There are many available online that will allow you to easily take elements and place them on your site. You can edit what you have in place and customize it to make it look exactly what you want it look like. Your side hustle will be looking like a main hustle website before you know it.
Setting Up Your Domain & Hosting
As I mentioned above, if you use the self-hosted version of WordPress, you will have to get your own domain name and hosting. There are many sites that will sell both domains and hosting or you can pick one from different services, it is all up to you, but keep it simple.
Your domain is the location that people type into the search bar to get to your website. For instance, Google.com is a domain name. You need to decide on a domain name that will work for your side hustle and secure it before someone else takes it. Only one person can have a domain name. You can however attempt to buy the domain name off the current owner if you are set on it.
When it comes to your hosting, you don’t want to be cheap about your hosting. Make sure that you have plenty of bandwidth so that your site is operating at its best for your website visitors. If your website isn’t operating at its peak, people will get annoyed and click away. Slow sites are so 1999.
Hosting is where your website files are being stored. When you purchase hosting through a company online, they store your site files on their servers so that when your users type in the domain name they can now see your website content. You server needs to be secure and protected with a backup in case anything bad like a fire or hackers happen.
Optimizing Your Site for SEO Without Breaking the Bank
If you have been looking into SEO services, you may have noticed that some of them can be pricey. The good news is that when you are using WordPress, you can use plugins like All-In-One SEO or Yoast to help you with your SEO. They will guide you through the process and even the premium versions are considerably inexpensive for the value you are receiving.
You can put a target keyword into the plugin and let it guide you through the process of optimizing that post for your keyword. If you are using Yoast you can target more than one keyword when using the premium version of the plugin.
Continuous Maintenance and Upkeep Needs & Costs
Once your website is up and running, you may not want to deal with a large time commitment each week. If you have your website setup properly on good hosting, it should pretty much take care of itself except for when you need to update it with new information.
If you want to automate your WordPress blog, you can write a few blogs ahead of time and schedule them to drip out over time. This is just one of the many benefits of working with a WordPress site.
Using this information as a starting point, carefully consider all of your options and weigh the costs and benefits of any solution you consider.
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